press
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Beauty News NYC // February 19, 2025
3 Low-Key Luxe Skincare Brands to Take Your Routine Up a Notch
"Winter is the ideal time to hibernate and test out a new skincare line. Here are three exceptional options to explore on these chilly days."
Aesthetic Medicine // January 1, 2025
"NYC plastic surgeon Nina Naidu considers the effects of climate change on skin health."
Style Cartel // December 14, 2024
Hardworking Skincare That Every Mum Needs
"Skincare products for mums should be as hard-working and multitasking as mums! So we selected our favourite top 3 skincare products that as a mum, I just can’t live without."
Groomed & Glossy // November 14, 2024
Four Fabulous Facial Oils to Elevate Your Dry Skin
"Featuring the natural retinol alternative bakuchiol, this award-winning oil hydrates and brightens skin, while treating fine lines, hyperpigmentation and acne."
woman & home // September 27, 2024
Announcing our 2024 woman&home beauty awards winners!
"Best Facial Oil: Anokha Bakuchiol & Pomegranate Facial Oil"
Pro Beauty Loft Magazine // September 26, 2024
What the Experts Want You to Know about Chemical v Physical Peels
"'Exfoliation is the removal of dead skin cells from the outer layer of the skin,' explains Dr Nina Naidu, founder of anokha....""
Associated Expert:
Nina S. Naidu, MD FACS - founder
Pro Beauty Loft Magazine // September 21, 2024
Anokha Tsubaki & Bakuchiol Eye Crème
"Luxury skincare brand Anokha has introduced its latest innovation, the Tsubaki & Bakuchiol Eye Crème, designed to nourish and revitalise the delicate skin around the eyes."
Editor's Beauty // September 20, 2024
Exfoliation 101: How to Achieve Glowing Skin This Autumn
"As the leaves start to fall, so should the dead skin on your face. There’s something satisfying about shedding what’s unnecessary and making way for the fresh and new. And yes, we’re talking about exfoliation—your skincare ritual’s secret weapon."
.Cent Magazine London // September 18, 2024
Lost in Skincare? Let's Cut through the Noise
"But what if we could quiet the noise and lean on the experts, doctors who’ve spent years developing formulas that truly make a difference?"
Pro Beauty Loft Magazine // September 16, 2024
How to Find Your Perfect Retinoid
"So, whether you're a retinoid rookie or a seasoned user looking to refine your routine, our round-up will guide you through everything you need to know to make the most of this skincare superstar as well as its gentler alternatives."
House of Coco // August 2, 2024
What are the best face serums for summer?
"If you are looking for a face serum that smells as good as its benefits, then anokha jasmine serum is 100% for you..."
Waterfront // July 1, 2024
"This soothing oat and milk cleanser helps revive dull skin with a blend of gentle but effective exfoliating extracts."
Wylde // June 28, 2024
"...Sliding into neutral can definitely take you up a gear or two."
woman & home // June 28, 2024
The 11 Best Facial Oils, no matter what your skin type - with expert advice on how to use them
"Plastic surgeon and brand founder of Anokha, Dr. Nina S. Naidu adds...’Facial oils can be used to cleanse, soothe, and hydrate depending upon the specific composition.’”
Associated Expert:
Nina S. Naidu, MD FACS - founder
Boys by Girls // June 24, 2024
Breaking Waves: Skin & Other Stories
"Products used in "Skin & Other Stories" are...the Bamboo and Yuzu Facial Scrub by Anokha for deep exfoliation..."
Muddy Stilettos // June 13, 2024
"Beauty by Paul Wilkins Creative has cleared some shelf space for luxury skincare brand, anokha. The exclusive line of natural products is the brainchild of renowned plastic surgeon, Dr Nina Naidu, who wanted the results of clinical treatments but without the harsh ingredients. The result, a sustainable, natural, cruelty-free brand (which smells delicious by the way) which works wonders on the crows feet..."
Wylde // June 1, 2024
"Summer's almost here, and if there's a colour scheme that spells out lazy days of sea and sky, it's blue..."
Beauty News Daily // May 20, 2024
"Anokha's new Bamboo & Yuzu Facial Scrub features a luxurious blend of organic rice flour, bamboo extract, and yuzu oil to gently exfoliate the skin while delivering essential nourishment..."
Beauty News Daily // March 12, 2024
Why We're Spring Cleaning Our Skin
"’The top layer of the skin, the epidermis, provides a barrier to infection and regulates the amount of water lost from the body through transepidermal water loss (TEWL),’ explains Dr Nina Naidu, plastic surgeon and founder of Anokha Skincare..."
Associated Expert:
Nina S. Naidu, MD FACS - founder
The Grooming Guide // March 9, 2024
"The Sample Set: A collection of perfect pint-sized power products from a fantastic brand. Gift the largest love of your life...she will be hooked."
The Mayfair Times // March 1, 2024
"Anokha, founded by plastic surgeon Dr. Nina Naidu, donates a portion of each sale of its active botanical skincare range to charities such as Doctors Without Borders, UN Women, and the International Rescue Committee."
Pro Beauty Loft Magazine // February 19, 2024
"Dr. Naidu's Rosehip Replenishing Balm is specially crafted for patients in need of gentle yet effective post-surgery care..."
Pro Beauty Loft Magazine // February 11, 2024
The Best Pampering Products for Valentine's Day 2024
"Meet the potent lip butter with an organic blend of moisturizing botanical extracts to soften and nourish delicate lip skin, from the brand that is the brainchild of plastic surgeon Dr Nina S. Naidu..."
Grazia // February 8, 2024
The Best Retinol Alternatives for Pregnant Women
"’Although bakuchiol does not resemble retinoids at a structural level, it's very similar in terms of its effects on anti-ageing genes and proteins,’ says Dr Naidu...."
Associated Expert:
Nina S. Naidu, MD FACS - founder
Gritty Pretty // February 2, 2024
Why Skin Cushioning Will Reveal Your Dream Complexion in 2024
"’We’ve been overly aggressive with our skincare regimens in the past, especially with the use of harsh mechanical exfoliants and overuse of chemical peels and retinoids,’ says Plastic Surgeon and Founder of Anokha Skincare Dr. Nina Naidu..."
Associated Expert:
Nina S. Naidu, MD FACS - founder
.Cent Magazine London // February 1, 2024
Have We Lost Our Way from Simple Splashes to Endless Layers?
"It’s time to pivot towards someone who has delved into the science of skin, not just on the surface but in its deepest, most complex layers. Enter Dr. Nina S. Naidu, a plastic surgeon with a vision that skincare should be as health focused as it is beautifying."
Pro Beauty Loft Magazine // January 29, 2024
How to Layer Your Skincare According to a Skin Expert
"We spoke to Dr. Nina Naidu, skin expert, plastic surgeon and founder of anokha, to learn more about layering and how to approach the technique to maximize skincare results."
Associated Expert:
Nina S. Naidu, MD FACS - founder
Wylde // January 29, 2024
"...who doesn’t need a little pampering and self-care in the shape of these calming, cream and white-hued delights…"
Forbes // January 23, 2024
Valentine's Day Gift Guide 2024: Long-Haul Pampering Products
"Your loved one can pucker up with this rich lip butter, which gives the feel-good factor in more ways than one..."
GQ Magazine UK // January 19, 2024
Best New Grooming Items this Week
"anokha sake & sandalwood facial lotion: Using a blend of sake, bran and allantoin, this vegan and cruelty-free facial lotion lightly nourishes and hydrates skin without adding shine or oil, while also softening signs of ageing."
Wylde // December 19, 2023
"The festive season’s upon us and we are falling hard for anything rich, warm and golden…"
.Cent Magazine London // December 1, 2023
3 Christmas Gift Sets for Every Taste, See Them Here
"The sample set - man by anokha. Experience a sampling of anokha’s men’s products as well as a few favorites from their body line. designed for treating someone special, or yourself."
Wylde // November 30, 2023
"From sultry, berry-scented candles, to shimmering eyeshadows and the most indulgent of skin solutions; these brand new products set the new gold standard."
Byrdie // November 1, 2023
How to Choose the Best Lipstick for Your Skin Tone, According to a MUA
"If your lips are severely dry yet you crave a rich lip color, apply a hydrating lip treatment beforehand to avoid flaking—try the Anokha Lip Butter.."
.Cent Magazine London // October 20, 2023
Anokha Man: Check the New Vibe in Skincare
"Creating a specific range for men while there’s a growing trend of developing gender-neutral skincare is a bold, science-based, move."
Living 360 // October 19, 2023
Ever wondered why men seem to have better skin? We have the answer.
"Dr. Nina Naidu explains the vast differences between male and female skin."
Associated Expert:
Nina S. Naidu, MD FACS - founder
GQ Magazine UK // October 9, 2023
The Best Men's Moisturisers to Give Dull Skin an Instant Lift - Tried and Tested by GQ's Editors
"With hopes of simplifying the daily grooming regimen, Anokha has created its first capsule skincare line dedicated to men’s skin. Our favourite? The Sake & Sandalwood Facial Lotion, which has been designed to help balance testosterone-charged and sebum-rich skin...."
RealSelf // September 8, 2023
13 Under-the-Radar Skin-Care Brands Developed by Leading Derms, Chemists, and Plastic Surgeons
"anokha’s discerning curator chose each natural ingredient—from blue yarrow to burdock root, plum seed oil to propanediol—for its distinct skin and/or sensory benefits. Among our favorites, the Blue Clay Clarifying Masque relies on Cambrian clay to clear the pores and essential oils of lime and yuzu to do the same for the mind..."
CEW UK // June 23, 2023
Anokha Man launch from Dr Nina S. Naidu
"WHY? Men and women are different. So is their skin, which tends to have more sebum as a result of their testosterone production..."
The Industry // June 9, 2023
Anokha enters Men's Skincare category with new skincare range
"Anokha has launched its first-ever men's skincare line, offering an ‘elevated approach’ to men’s skincare which respects the notable differences in their skin..."
Pro Beauty Loft Magazine // June 9, 2023
Anokha Skincare Rice & Hinoki Facial Cleanser
"Discover Anokha Skincare's latest offering, a unique fusion of rice and hinoki, providing nourishment and purification for a flawless complexion..."
Popsugar // May 26, 2023
Look No Further: These are the Best Face Washes for Every Skin Type
"Best Face Wash for Oily Skin: Anokha Oatmeal Cleansing Milk. The creamy, milky formula delivers the satisfying cleanse you want from a face wash without stripping your skin's moisture barrier..."
Citizen Femme // May 6, 2023
"New York-based plastic surgeon Dr Nina S. Naidu founded anokha, a natural skincare company born from a desire for environmental ingredients to achieve clinical results..."
Get the Gloss // April 21, 2023
Earth Day Glossy picks 13 planet-friendly buys we want to shout about
"An all-natural, planet-friendly skincare range isn’t what you’d necessarily expect from a New York plastic surgeon, but Dr Nina S Naidu’s Anokha is just that. Her botanical ingredients pack a serious punch, however, promising clinical results..."
The Industry // April 20, 2023
Podcast: Dr. Nina S. Naidu, Founder, Anokha
"Dr Nina S. Naidu is a New York-based plastic surgeon and the founder of Anokha. Nina speaks to Sophie Smith, Senior News & Features Writer at TheIndustry.beauty, about the inspiration behind Anokha, why the brand manufactures in small batches, its upcoming men’s range, her key learnings since starting the business and ambitions for the brand."
Associated Expert:
Nina S. Naidu, MD FACS - founder
Stylist // April 9, 2023
30 Irresistible Easter buys from Indie labels and beyond
"anokha Lotus & Lychee Facial Crème: Once you've finished your cleansing routine, add a small amount of this nourishing facial crème for hydrated, calmed, and rejuvenated skin."
British Muslim Magazine // April 1, 2023
"Experience a sampling of the natural skincare brand, anokha’s, best-selling products as well as the NEW rosehip replenishing balm."
Buzzfeed // March 8, 2023
27 Brilliant Buys That Support Women-Owned Brands This International Women's Day
"Founded by board-certified plastic surgeon Dr. Nina S. Naidu, skincare brand Anokha aims to achieve clinical results with clean ingredients..."
The Industry // March 8, 2023
International Women's Day 2023: Beauty leaders on the importance of female empowerment
"In celebration of International Women's Day 2023, TheIndustry.beauty spoke to a variety of beauty business leaders to hear about what IWD means to them, how they support women in the industry, and what advice they would give to those looking to pursue entrepreneurship or senior leadership roles in their career."
Associated Expert:
Nina S. Naidu, MD FACS - founder
F Word Magazine // March 1, 2023
A Plastic Surgeon's Take on Natural Skincare
"Think of your favourite skincare brand. Can you name the person who started it? Understand why they saw a need for the products they decided to create? Dr. Nina S. Naidu is the founder of natural skincare company anokha - and she's worth getting to know...""
Associated Expert:
Nina S. Naidu, MD FACS - founder
Cosmetics Business // February 24, 2023
Cosmetics Business Picks: 8 beauty launches to keep on your radar
"Other fresh products include...Anokha's new Rosehip Replenishing Balm."
The Industry // February 10, 2023
Anokha Expands Bodycare Range with New Body Balm
"Natural skincare brand Anokha has launched a Rosehip Replenishing Balm to soothe, hydrate and soften skin..."
The Zoe Report // November 25, 2021
The Chicest Cooling Spheres, Plus 15 Other Newly-Launched Skin Care Products You Need ASAP
"Not only will this facial oil look oh-so-photogenic on your vanity, but it also features bakuchiol (a plant-based alternative to retinol), a godsend for the treatment of fine lines, pigmentation, and acne — even in sensitive skin."
New Beauty // November 23, 2021
The Best Skin-Care Products Launching in November
"A bakuchiol-infused oil that acts as a retinol alternative, this oil claims to treat pigmentation, fine lines and acne..."
Trendhunter // November 17, 2021
Retinol Alternative Facial Oils
"The Anokha Bakuchiol & Pomegranate Facial Oil is a luxurious skincare product that supports sensitive, dry and mature skin with clean, vegan ingredients..."
Allure // November 16, 2021
The Most Exciting New Skin-Care Products Launching in November
"As stunning as anokha bakuchiol & pomegranate facial oil looks in the bottle, its effects are even more stunning on your skin..."
CEW // November 2, 2021
November Product Watch: bakuchiol & pomegranate facial oil
"waitlist worthy: the oil aims to soothe dry and irritated skin, diminish the appearance of fine wrinkles and gentle brighten and even skin tone."
Coveteur // October 19, 2020
6 Japanese Beauty Ingredients That Are Essential For Your Skin And Hair
"Natural skin-care brand anokha incorporates rice bran into their cleansing oil because of its anti-inflammatory effects, how it absorbs quickly into the skin without leaving any residue, and the fact that it’s an ingredient gentle enough to be used on babies, according to founder Nina S. Naidu, MD, FACS..."
Associated Expert:
Nina S. Naidu, MD FACS - founder
Spa & Beauty Today // July 8, 2020
"This clarifying kaolin dry masque helps purify skin, assists in the reduction of the appearance of pores, gently exfoliates, reduces acne, and helps to stimulate circulation..."
CEW // July 1, 2020
"Waitlist worthy: Founded by Plastic Surgeon, Dr. Nina Naidu, the face mask is formulated with Cambrian blue clay harvested in Leningrad, Russia..."
The Zoe Report // June 30, 2020
31 July 2020 Beauty Products For Hot Temps — & Hotter Looks
"Available in early July, this Cambrian blue clay clarifying mask purifies skin and minimizes pores tremendously."
Forbes // April 16, 2020
Mother's Day Gift Guides: The Best Anti-Age Serums by Female Entrepreneurs
"This delicately fragranced serum is ideal for all skin types..."