frequently asked questions
You're beautifully inquisitive. Scroll on.
What does “anokha” mean?
It’s an Urdu word, meaning unique. We think it describes you quite aptly. Because no two women are the same. We each come with our own experiences, stories, and tales of resilience. Your beauty is unique too, as is your skin. So we do our best to match your needs and suit your style, with uniquely formulated products.
What is Ayurveda?
A 5,000 year old practice of medicine, originating in India. It uses herbs and traditional remedies to treat common ailments, firmly believing the body and mind are interconnected. It’s been taught and handed down through generations. And now, we’re passing it to the next generation: you.
Is anokha® an Ayurvedic skin care line?
No. But our formulations are created with ingredients common to Ayurveda. An Ayurvedic side line was launched in 2016, and this is a truly Ayurvedic experience which is made in small batches by hand.
How is anokha® different from other natural skin care lines?
This answer is layered. Let’s break it down:
First, our active ingredients are derived from the Indian subcontinent.
Second, these ingredients have been tried and tested over thousands of years. So, quite plainly, they work.
Third, our founder, Nina Naidu, is a plastic surgeon and brings her layer of clinical expertise to a natural range for demonstrated results.
Fourth, we take care to make sure there are no parabens, sulfates, artificial colors, artificial fragrances, or petrolatum found anywhere in our products. In fact, this is the only time you’ll see them mentioned.
Finally, we recognize your individual and specific skin needs. We’re not one-size, one product, or one routine fits all. And we don’t contend that you should fit to a product. Instead, we’re shaped by you. So we’re on our mission to find what works best for you.
How long does it take to see results?
Beauty takes time. Most people will notice a difference after three weeks. Your skin should be softer, smoother, and more even without areas of oiliness and dryness. In general, the top layer of skin turns over once every six weeks, and therefore the best result is seen at that time.
Are your products safe to use during pregnancy?
To our knowledge, yes. All of the ingredients used in anokha®’s products have been determined to be safe for use during pregnancy and breastfeeding. However, for your safety and that of your child, we request that you check with your obstetrician prior to beginning any new skin care regimen.
Can your products be used by men?
While our ingredients are universal, we recognize that men have very different skin needs from those of women. Their skin tends to be thicker, and incredibly vulnerable after shaving in particular. anokha®'s products are specifically formulated for womens' skin.
Are your products tested on animals?
Never. anokha® is certified by Leaping Bunny and PETA Cruelty Free.
What do you recommend for oily and acne-prone skin?
Start with the Oatmeal Cleansing Milk, followed by the Lotus Flower and Rosewater Toner and the Jasmine Serum. Three times each week use the Rice and Bamboo Facial Scrub in place of the cleanser. Once each week, deep cleanse with the Red Sandalwood and Neem Clarifying Masque. If you have severe, persistent acne seek the care of a qualified dermatologist.
My skin is very dry, especially during the winter. What products do you recommend?
Use the Almond Cleansing Milk and follow with the Lotus Flower and Rosewater Toner and the Ayurvedic Vata Facial Oil.
What do you recommend for rosacea?
Rosacea is a common skin disorder which presents with flushing and redness on the central face and across the cheeks, nose, or forehead. Use a gentle cleanser, such as the Oatmeal Cleansing Milk, and the Jasmine Serum. The Ayurvedic Pitta Facial Oil is also helpful. There is a wide spectrum of symptoms with this disorder, and you are advised to see a dermatologist for persistent redness.
Why do some products seem to stop working after a few months?
The products have not lost efficacy; your skin’s needs have changed. Most people notice a change in their skin when the weather changes, with dryness in the winter and oiliness in the summer. If you have changed your environment, you may also notice a change in your skin as it adjusts to a new climate. Finally, as we age, our skin becomes drier and sometimes more sensitive. All of these factors will require you to adjust your skin care regimen.
How do I use oils on my skin?
The easiest way to use our oils is to place 2-3 drops in the palm of your hand, and then add 2-3 drops of water or toner. The mixture can then be massaged into your skin easily and will be absorbed quickly without leaving any residue.
Why do you use both English and French on your packaging?
We're snobs. No seriously, French is the universal language of beauty. Our founder, Nina Naidu, thinks that she is proficient in French and did the translations. Any grammatical errors are hers and hers alone.