As a mother and plastic surgeon, I am privileged to be able to experience beauty in many forms, each day. Anokha® Skin Care was created to celebrate the unique beauty within each of us. Our key ingredients are derived from botanicals native to South Asia, including jasmine, rosewater, sandalwood, turmeric, gotu kola, and neem. Although some of these plants are not known outside of Asia, many of them have demonstrated true clinical efficacy in well-designed scientific studies. As a physician who has performed both basic science and clinical research, I regularly read the scientific literature and can attest to both the validity and safety of every ingredient used in our products. Since Anokha®'s launch in 2008, the products have been and continue to be free of parabens, sulfates, petrolatum, and artificial colors. All products are manufactured in the USA from domestic and imported ingredients. Most recently, I have introduced Anokha® Ayurvedics, a small side-line of Ayurvedic products made by hand in small batches. Unlike those of some traditional Ayurvedic lines, these products look, feel, and smell beautiful. Anokha® Skin Care does not and never will test on animals. We are certified by both Leaping Bunny and PETA Cruelty-Free.
Humanitarian work has played a large part in my life since my days as a medical student. I am therefore very pleased to be able to donate 10% of proceeds from all sales to Doctors Without Borders/Médecins Sans Frontières.
I hope that you will enjoy using this line as much as I have enjoyed creating it.
Nina S. Naidu, MD FACS
New York, NY